Refilly coffee pouch wins excellence award
Our flexible packaging business in Europe has won one of the most important packaging awards, the Alufoil Trophy. There are five categories in the competition as well as an Overall Excellence Award which is awarded for the product that scores extremely high marks in all five categories.
“After our last win in 2013 in the category Resource Efficiency, we are very proud that this year the Overall Excellence Award goes to our product Refilly,” says Alexandra Dörflinger, Junior Marketing Manager in Ronsberg, Germany.
"Winning the Alufoil Trophy and scoring high marks in all categories is an outstanding confirmation that we are an innovative company. It also demonstrates how an innovation can be successfully commercialized."
Our flexible packaging team in Ronsberg, Germany created Refilly for Italian coffee specialist Illycaffe. The 3-dimensional, round, refill pouch easily pushes into a 250g Illy metal can. “It is easy to open, keeps aroma intact and reduces waste weight of empty packages by 80%,” Alexandra says.